Working with journalists to secure positive and credible coverage of your company’s aims and offering in leading national, broadcast and trade publications.
Making your company regarded as the expert on a trend or issue through features, by-line articles, research and case studies.
Every company needs to prepare for bad news days. By mapping out risks and developing the right strategy, you will have an extra layer of protection on your reputation.
It’s not just about media coverage. Working with relevant trade bodies, analysts or charities can be a key way to let people know what your business does and enhance your credibility.